Duncan Croker is the founder and content strategist of Chevron Editing. Since starting the company in 2019, he has helped organisations of various sizes and industries use words to achieve better marketing outcomes.
Duncan’s career as an editor and marketer has its roots in his years at Griffith University on the Gold Coast, Queensland, where he offered freelance editing services to fellow students – it was here that the earliest iteration of Chevron Editing took form.
After graduating with Bachelor of Arts (1st Class Hons) in Creative Writing, he began the gradual process of transforming his fledgling company from a B2C editing service to a B2B inbound marketing firm that specialised in copywriting, content creation, and editing.
Now, in his current role as Chevron Editing’s content strategist, Duncan helps his clients conceptualise growth-oriented marketing strategies that he then implements at a technical level. This continuity between development and delivery is a contributing factor to Chevron Editing’s demonstrated record of success.
Duncan is also the founder of Gold Coast café review company The Café Connoisseur.