Categories
Copywriting Real Estate & Property

Improve your real estate listing copy with five simple techniques that can be used effectively across any industry.

Categories
Branding Pharmaceuticals & Medical Products

I examine the importance of brand positioning for health product companies.

Categories
Editing

I explain how peer-reviewed studies support the notion that bad grammar actually has a real-world impact.

Categories
Content Writing

I examine whether content marketing works for geographically restricted businesses.

Categories
Branding

I provide theoretical coverage of corporate brand and related concepts.

Categories
Website Development

I walk you through how to hide the titles of certain pages in Shopify.

Categories
Branding Copywriting

Wondering how to write a good slogan? Read this article for a practical step-by-step guide to creating slogans that work.

Categories
Editing

I walk you through what you need to become a professional copy editor in Australia.

Categories
Editing

I explain how to copy edit business documents in eight easy steps.

Categories
Editing

This is the ultimate guide to copy editing.  Discover everything you need to know about copy editing right here.