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Copywriting

Improve your writing skills with register revision, a copywriting exercise designed for marketing teams and freelancers.

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Copywriting

Learn what shortcode markup is and how your team can start using it.

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Copywriting

Find out why the best copywriting uses simple words and short sentences – and how you can do the same.

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Copywriting Real Estate & Property

Improve your real estate listing copy with five simple techniques that can be used effectively across any industry.

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Branding Copywriting

Wondering how to write a good slogan? Read this article for a practical step-by-step guide to creating slogans that work.

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Copywriting Real Estate & Property

I walk you through 10 things you shouldn’t be doing with your real estate listings.

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Copywriting Marketing

I walk you through the five-point formality scale of written language register.

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Branding Copywriting

I explain the differences between mottos, taglines and slogans using real-world examples.

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Copywriting

I break down my six tips for hiring copywriters – next time you’re looking to bring a contractor on board, keep this checklist handy to make life easier.

Categories
Copywriting

This is the ultimate guide to copywriting. If you’ve got questions about copy, you’ll find the answers here.