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Editing

I explain how peer-reviewed studies support the notion that bad grammar actually has a real-world impact.

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Content Writing

I examine whether content marketing works for geographically restricted businesses.

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Branding

I provide theoretical coverage of corporate brand and related concepts.

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Website Development

I walk you through how to hide the titles of certain pages in Shopify.

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Branding Copywriting

Wondering how to write a good slogan? Read this article for a practical step-by-step guide to creating slogans that work.

Categories
Editing

I walk you through what you need to become a professional copy editor in Australia.

Categories
Editing

I explain how to copy edit business documents in eight easy steps.

Categories
Editing

This is the ultimate guide to copy editing.  Discover everything you need to know about copy editing right here. 

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Copywriting Real Estate & Property

I walk you through 10 things you shouldn’t be doing with your real estate listings.

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Hospitality & Leisure

I give hotels and resorts practical tips for marketing cuisine, and explain why food is so important for higher return rates.